We Heart It Wedding

What Is a ‘We Heart It Wedding’?

A We Heart It wedding is all about turning your big day into a dreamy, visually stunning experience that feels pulled straight from your favorite mood board. Inspired by the image-sharing platform known for its soft and romantic vibes, this wedding style focuses on emotion, nostalgia, and simplicity. Everything—from lighting to decor—comes together to create a setting that feels timeless, intimate, and filled with love.

Couples who choose this theme often prefer natural beauty and personal touches over extravagance. It’s not about making a grand statement but about creating an atmosphere that feels warm, sentimental, and perfectly “you.”

Visual Themes That Define the Look

The We Heart It wedding aesthetic stands out for its cohesive and romantic appearance. Everything feels gentle, organic, and beautifully coordinated.

• Color Palette: Shades like blush pink, ivory, sage green, dusty lavender, and pale peach blend beautifully with soft neutrals such as cream and gray.
• Lighting: Natural sunlight is key—especially during golden hour. Complement it with candlelight, fairy lights, or warm string lights to maintain a soft and cozy glow throughout the event.
• Mood and Texture: Think film-like filters, gentle blurs, and warm tones. Grain overlays and subtle bokeh effects can make every photo look straight out of a romantic film.

The overall goal is to make every visual element evoke a sense of nostalgia and tenderness without appearing overly curated.

Wedding Decor Ideas Inspired by We Heart It

When planning decor, keep it intentional but effortless. Each element should contribute to the story you’re telling through your wedding design.

• Floral Arrangements: Go for a loose, organic feel with wildflowers, baby’s breath, and soft greenery. Hanging floral installations and scattered blooms across the tables enhance the natural aesthetic.
• Fabrics and Drapery: Use materials like tulle, lace, silk, or gauze to add texture and movement. Drape them over arches, ceilings, or chairs for a flowing, romantic feel.
• Lighting Elements: Combine fairy lights, hanging bulbs, and candle clusters to create warmth and intimacy. Soft lighting instantly elevates any setting.
• Personal Touches: Incorporate vintage finds such as old books, Polaroid photos, handwritten notes, or antique picture frames. These elements bring authenticity and character to your space.
• Table Styling: Layer soft table runners, mismatched dishes, and brass candleholders. Muted ceramics and minimalist menus complete the understated yet elegant look.

Every detail should appear naturally placed, giving the impression that your decor simply fell into place perfectly.

Styling the Couple: Fashion and Beauty

The couple’s outfits play a major role in achieving that effortless, romantic vibe. Focus on textures, tones, and natural elegance.

• For Brides: Flowing gowns with lace, tulle, or chiffon details are ideal. Off-the-shoulder styles, A-line silhouettes, and soft embroidery fit beautifully into this theme.
• For Grooms: Choose light, natural hues like beige, dove gray, or dusty blue. Linen or cotton suits feel relaxed but refined. Add subtle accents like a boutonnière or pocket square.
• Beauty and Makeup: Keep it light and glowing. Dewy skin, peachy blush, soft pink lips, and subtle eyeshadow enhance natural beauty.
• Hairstyles: Loose curls, braided crowns, or low buns work perfectly. Add floral pins, pearl clips, or vintage hair combs for extra charm.
• Accessories: Small, elegant details like pearl earrings, velvet shoes, or short veils help complete the We Heart It aesthetic.

Your look should feel natural and romantic—like something that belongs in a film still rather than a staged photo shoot.

Creating a Photo-Worthy Ceremony and Reception

The magic of a We Heart It wedding lies in how it photographs. Every corner should look like a moment worth capturing.

• Ceremony Setup: Outdoor settings like gardens or open fields work beautifully. Use floral arches, sheer drapes, or hanging greenery to frame your vows.
• Reception Details: Create cozy spaces using vintage chairs, woven rugs, and antique furniture. Soft fabrics and candles make guests feel at home.
• Table Design: Stick to a cohesive look with soft linens, mixed textures, and candles at different heights. Handwritten place cards add a nice personal touch. 
• Decor Highlights: Set up styled corners like typewriter guest books, vintage mirrors with calligraphy, or floral photo backdrops.

Every part of your venue should feel intentional yet comfortable—perfect for both guests and photographers.

Curating the Perfect Playlist

Music shapes the atmosphere, so it’s important to match your playlist to the dreamy and heartfelt tone of the event.

• Ceremony Songs: Acoustic versions of love songs or soft piano instrumentals create a tender atmosphere for the vows.
• Cocktail Hour: Indie folk and lo-fi acoustic music keep things relaxed while guests mingle.
• Reception Tracks: Choose emotional ballads for first dances and upbeat acoustic covers for later in the night.
• Artist Inspiration: Angus & Julia Stone, Lana Del Rey, Florence + The Machine, and Novo Amor are perfect for this theme.

The playlist should feel like a reflection of your story—personal, emotional, and easy to listen to.

Capturing the Vibe: Photography & Videography Tips

Photography and videography bring your wedding’s aesthetic to life long after the day ends. Finding the right creative team makes all the difference.

• Photography Style: Look for photographers who specialize in natural light and soft editing. Their work should have warmth, depth, and emotion.
• Must-Have Shots: Include veil movements, close-ups of flowers, candlelight moments, golden-hour portraits, and natural laughter.
• Videography Style: Choose videographers who focus on cinematic storytelling with warm tones and soft transitions.
• Editing Preferences: Ask for subtle film grain or vintage-style filters to capture the nostalgic feel you’re aiming for.

Let your photographers know you value authenticity—those unscripted, emotional moments will end up being your favorites.

We Heart It Wedding on a Budget

This aesthetic doesn’t require a massive budget. With a little creativity, you can achieve the same soft, romantic look affordably.

• DIY Decor: Make your own flower arrangements using faux or dried florals. Create handwritten signs, simple menus, and personal touches.
• Thrifted Finds: Shop secondhand stores for vintage candleholders, frames, and table accents. Each unique item adds character.
• Smart Rentals: Rent larger statement pieces like antique furniture or chandeliers instead of buying.
• Digital Tools: Use planning platforms like Pinterest or Canva to organize your theme and stay consistent.
• Smaller Guest List: Fewer guests allow you to focus on details and atmosphere while keeping costs manageable.

Key takeaway: A We Heart It wedding proves that beauty isn’t about how much you spend—it’s about emotion, creativity, and thoughtful design.

Conclusion

A We Heart It wedding is more than just a look; it’s a feeling. It captures love, nostalgia, and creativity through every thoughtful detail. From pastel florals to golden-hour photography, every moment feels personal and timeless. Whether you’re celebrating outdoors under twinkle lights or in a softly lit indoor space, this style transforms your story into something cinematic and unforgettable.

Embrace simplicity, focus on natural beauty, and make choices that speak to who you are as a couple. That’s the secret to making your We Heart It wedding uniquely yours.

FAQs

Can I have a We Heart It wedding indoors?

Absolutely! Choose warm lighting, cozy textures, and neutral tones to mimic the natural, romantic vibe indoors.

What kind of flowers fit this aesthetic?

Soft blooms like baby’s breath, wildflowers, dried roses, and eucalyptus work beautifully for this theme.

Do I need a special type of photographer?

It helps. Look for someone who uses natural lighting and film-style editing to keep your photos soft, emotional, and cohesive.

How should I style the wedding party?

Use pastel tones for dresses and light suits for groomsmen. Coordinating colors and soft fabrics help maintain the overall aesthetic.

Can I plan this type of wedding without a planner?

Yes. With digital tools and a clear mood board, you can easily organize and bring this vision to life on your own.